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Paper Details
Paper Title
Relevance of Plastic Money, Study based on Faridkot Dist.(Pb.)
Authors
Sukhwinder Kaur
Abstract
Money is regarded as a medium of exchange and payment tool. Initially barter system was used as the significant mode of payment. Over the years, money has changed its form from coins to paper cash and today it is available in formless form as electronic money or plastic card. The distribution of plastic money has increased due to the fact that banking sector has become more aggressive. The present paper makes an attempt to understand relevance of plastic money and its impact on consumer preferences. Primary data was collected through a well-structured questionnaire with the sample size of 60 respondents in Faridkot district of Punjab. The paper duly investigates the acceptability of the cards among the Indian consumer and the factors influencing the card choice.
Keywords- Plastic Money, Credit card, Debit card, Consumer Perception.
Publication Details
Unique Identification Number - IJEDR1803120Page Number(s) - 726-734Pubished in - Volume 6 | Issue 3 | September 2018DOI (Digital Object Identifier) - Publisher - IJEDR (ISSN - 2321-9939)
Cite this Article
Sukhwinder Kaur, "Relevance of Plastic Money, Study based on Faridkot Dist.(Pb.)", International Journal of Engineering Development and Research (IJEDR), ISSN:2321-9939, Volume.6, Issue 3, pp.726-734, September 2018, Available at :http://www.ijedr.org/papers/IJEDR1803120.pdf
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