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Paper Details
Paper Title
Investors Perception Towards Mutual Funds In Madurai District, Tamil Nadu
Authors
  K.Alamelu,  Dr.G.Indhumathi
Abstract
Mutual funds are most suitable investment for a common man as it offers an opportunity to invest in a diversified, professionally managed basket of securities at a relatively low cost. The diversification of schemes provides variety of options to suit the individual objectives according to their age, financial position, risk tolerance and return expectations. In the past few years, we had seen a dramatic growth of the Indian Mutual Fund industry with many private players bringing global expertise to the industry. Investment in mutual funds is effected by the perception of the investors. The objectives of the study are to identify the investor’s perception on mutual funds and to analyze the factors affecting investors’ perception towards mutual funds by using 200 convenience samples in Madurai District, Tamil Nadu. The study found in Madurai District is that mostly the Lower Net worth Individuals have positive approach towards investing in mutual funds.
Keywords- Mutual Funds, Financial Asset, Fund Objective, Investor perception, Madurai
Publication Details
Unique Identification Number - IJEDR1703166Page Number(s) - 1171-1175Pubished in - Volume 5 | Issue 3 | September 2017DOI (Digital Object Identifier) -    Publisher - IJEDR (ISSN - 2321-9939)
Cite this Article
  K.Alamelu,  Dr.G.Indhumathi,   "Investors Perception Towards Mutual Funds In Madurai District, Tamil Nadu", International Journal of Engineering Development and Research (IJEDR), ISSN:2321-9939, Volume.5, Issue 3, pp.1171-1175, September 2017, Available at :http://www.ijedr.org/papers/IJEDR1703166.pdf
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